Salon Trusted is kicking off 2025 by celebrating Veganuary. The global movement working towards making the vegan lifestyle the ultimate choice started in 2014 in the UK. The purpose of Veganuary is to educate and encourage everyone to adopt the vegan lifestyle for the entire January every year. In addition to educating about the vegan lifestyle, why not let everyone have a taste of what’s in store, even if it’s for a month?
But Veganuary is not just about food, as most people usually assume. It’s about adopting the vegan lifestyle in every aspect of your life. From food to cosmetics, you eliminate the use of animal or animal-derived products that you consume, even use on your hair and skin.
For Veganuary 2025, Salon Trusted is showcasing the brand that has made progress in becoming one of the leading vegan and cruelty-free brands out there – Insight Professional. Their award-winning products and commitment to sustainability and veganism are beyond admirable.
Why Veganuary Matters and How to Choose Vegan
When it comes to cosmetics and hair products, Veganuary emphasises being Vegan OK Certified, and cruelty-free. According to the Humane Society International, an estimated 500,000 animals suffer and die each year in cosmetic testing globally. The tests are painful procedures on animals such as guinea pigs, mice, and rabbits, who later on die due to skin irritation, lethal dose injections, or eye irritations.
Thankfully, over 40 countries globally have now implemented full or partial bans on animal testing. The UK’s fight against animal testing for cosmetics began in 1998 and it became one of the frontier countries to ban animal testing. The 2013 EU-wide ban has since prohibited selling cosmetic products tested on animals. But you should always look for the Cruelty-Free logos since some animal-tested ingredients from pharmaceuticals can still find a way into cosmetic products. Only the Cruelty-Free logo is a guarantee that the product wasn’t tested on animals. And this is where Insight shines brightly!
Vegan Cosmetics Are Equally Effective
There’s a common myth that vegan cosmetic products are not as effective as their animal-tested alternatives. This is only a myth. Do not fall for this.
Vegan and Cruelty-Free Are Different
A cruelty-free product guarantees that it was not tested on animals but it may not always be a vegan product. A vegan product will contain no animal-derived ingredients but may not always be cruelty-free. So, the most ethical choice will always be a product that is both vegan and cruelty-free. Insight is both!
Check the Certification Logos
Always check the products you use and see if they have logos for being vegan, cruelty-free, sustainable, paraben-free, etc. A quick search on the internet will guide you into recognising the authentic logos for each certification while mentioning the authority that certifies it.
Read the Ingredients Carefully
Remember, lanolin is a product we get from sheep’s wool, so it is not vegan. Carmine is a product made from crushed beetles, so it is not vegan. Squalene is taken from shark liver, so it is not vegan but it can be vegan if it comes from olive oil. Look for alternatives for these such as fruit waxes, algae-based squalene, and plant oils.
Insight: The Vegan Beauty Brand
Now let’s talk about Insight, the vegan and cruelty-free brand we have chosen to highlight during Veganuary. It is a brand that is professional with expertise and a conscious approach. They care deeply about their clients, animals, the environment, and the planet. Their formulas stand out because they are safe, effective, and eco-friendly.
Insight holds ISO certifications for being a carbon-neutral company, for its quality system, for good manufacturing practices, and for an environmental system certification for its focus on circular economy.
All of the Insight hair products are Vegan OK Certified. The Skin and Man lines from Insight are certified by Eco Bio Cosmetics by ICEA. The Sensitive and Lenitive lines from Insight are certified by Cosmos Natural. It also heavily promotes the use of certified, sustainable palm oil (CSPO) following the Roundtable on Sustainable Palm Oil (RSPO).
Why Salon Trusted Choose Insight for Veganuary 2025
We chose Insight Professional for Veganuary 2025 for the following reasons. Most, if not all, of their products are:
Made by Using Ozonated Water
Insight uses ozonated water in their formulas. Ozone molecules have three oxygen atoms due to their oxidative power. It is very effective as a disinfectant that does not release any chemical residue.
Made with Ingredients from Organic Agriculture
Insight uses functional active ingredients that are produced using organic agriculture. They use certified organic ingredients which are safe from soil to skin or hair, and even after.
Nickel-tested for People with Sensitivity
Nickel is a metal found in clayey soils which can be absorbed by plants and animals alike. A great number of people are sensitive to it and it may be classified as an allergen for them. Insight actively tests its products to eliminate nickel.
Made with Over 96% Raw Materials of Natural Origin
Insight uses formulas that have a high percentage of plant-derived ingredients.
Free from SLS/SLES
Insight shampoos are free from Sodium Lauryl Sulfate (SLS) and Sodium Laureth Sulfate (SLES), both of which are potentially irritating and aggressive to the scalp and hair. The Cosmos Natural certification ensures that Insight products are dermatologically tested on sensitive skin to make them suitable for even the most sensitive skin out there.
Free from Mineral Oils and Petroleum Derivatives
For a future free from fossil fuel and its derivatives, Insight avoids using mineral oils and petroleum derivatives as the oil drilling industry is majorly responsible for global warming, CO2 emissions and being a heavy cost to the environment in general.
Free from Silicones
Insight products are free from silicones which end up in drains after being rinsed out and stay there for a long time. To commit to its eco-friendly mission, Insight does not use silicones despite its ability to give instant shine to hair.
Free from Parabens and MIT
Insight avoids preservatives such as parabens and MIT (Methylisothiazolinone) due to the controversy attached to them. These have been used in the industry for decades. But to stay in line with its sustainable philosophy, Insight avoids using them in its products.
Free from Artificial Colourants
Insight products are free from synthetic dyes except in products whose core function is colour treatment or anti-yellow treatment.
Award-Winning Products from Insight
Insight Professional products have won multiple awards at the Hair Awards in 2023. This stands as a testament to their quality, effectiveness, and preference by their devoted clientele.
Insight Retail Duo’s

Insight Styling

Insight Men’s

Salon Trusted Values Sustainability and Eco-Friendliness
Salon Trusted is an advocate for vegan, cruelty-free, and sustainable products. This is why we choose to highlight Insight Professional for Veganuary 2025. It is a brand that resonates deeply with our mission of caring for the people who use hair and skin products as well as the planet we live on.
Buy the best vegan products from Insight Professional, and help the circular economy save the planet – one product at a time!
Happy shopping!